Fantasy Olympics Return in London

Because Kim Glass of the U.S. volleyball team doesn't like traditions to die, Fantasy Olympics returns for the London games.

This tradition of course began with the first ever Fantasy Olympiad, the 2010 Fantasy Winter Olympics. It is safe to say that nothing went wrong at the Vancouver Games, and the Fantasy Olympics were similarly a huge success.

Unprecedented excitement has been building for the second Fantasy Olympiad. Three people have asked me about it in just the past few months. That doesn't sound that impressive until you realize that I only talk to four people.

The draft will be held Friday night, points will be accumulated, managers will be alternately acclaimed and vilified on this site, and we'll all have a reason to go on for at a minimum three more weeks.

The blog takes on greater importance this year: whereas in 2010 writing thousands of words multiple times a day could be classified as "a waste of time," today blogging is "an innovative marketing tool" - albeit with nothing to market. Certainly continue to check back for updates.